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American Heritage MagazineMay/June 1989    Volume 40, Issue 4
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Cover Story


A newspaper article the other day informed me that the late 1930s are back in fashion. Historical societies are girding to protect Art Deco. The clarinet of Benny Goodman is heard on compact discs. Designers are filching illustrations and typefaces from The Saturday Evening Post. If the trend continues, we may shortly be revisited by dotted swiss housedresses, junket rennet custard, the wimple, and the Studebaker sedan.

Followers of these and other modes would be appalled to know that among such stubbornly retentive human barnacles as me, the year 1939 never has gone out of fashion. We continue to regard it with a sort of speechless awe: a year that was both terrible and wonderful, threatening and reassuring, germinal and terminal. In my own life 1939 was a fulcrum year, a portal, and, perhaps because of that, I think of 1939 as the pivot of the century. It was the year in which Billy Rose brought synchronized swimming to the New York World’s Fair at Flushing Meadows. Mickey Rooney played the title role in a movie about Huckleberry Finn. Pabst beer had a real blue ribbon attached to the neck of every bottle. For me, it also was a year of glandular crisis, marked by the onslaught of acne, orthodontia, and dreams that I did not wish to disclose to my parents.

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Feature Stories 
 
THE PROBLEM OF MONEY AND TIME
Why do you need so much money to be rich nowadays? It’s a question that historians and readers of history have always found difficult to answer. The author comes up with a series of useful rules to help figure out why your greatgrandfather could flourish on twelve hundred dollars a year yet you can’t afford new curtains for the dining room.
by John Steele Gordon
AMERICAN HOUSE STYLES: BEHIND THE FEDERAL FACADE
An architecture for a new nation found its inspiration in ancient Rome.
by Alexander Ormond Boulton
THE QUIZ-SHOW SCANDAL
Thirty years ago Charles Van Doren became the focus of television’s greatest morality tale. The scam itself was relatively harmless, but it left a whole generation feeling betrayed.
by Walter Karp
THE CHILDREN OF GETTYSBURG
The Civil War’s costliest battle was fought in 1863—some of it in the streets and lanes of a Pennsylvania town full of frightened, fascinated children. The author found out what these youngsters had to say about it and how it haunted their lives forever.
by Elizabeth Daniels
 
 
 
Departments 
 
THE LIFE AND TIMES
Satchmo, and the Babe.
by Geoffrey C. Ward
THE BUSINESS OF AMERICA
Technological turkeys.
by John Steele Gordon
IN THE NEWS
Expensive ex-Presidents.
by Bernard A. Weisberger
HISTORY HAPPENED HERE
Gold country.
by the editors
 
 
 
 
 

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