1867: Women Readers

On November 2 the first issue of the Harper brothers’ new magazine Harper’s Bazar appeared, based on the sophisticated German publication Der Bazar and headed by the admired translator and historian of New York City Mary L. Booth. Fletcher Harper’s brothers had been reluctant at first to back the effort; the Bazar would be aimed chiefly at women, who were still only a vaguely felt force among readers. Nevertheless, Fletcher’s enthusiasm prevailed.Read more »