The Poster Craze

For a brief moment in the 1890’s, artistic posters became a cultural rage—almost a mania—in America

“Is there anything under the sun which people will not collect?” the famous French novelist Balzac once asked. “They collect buttons, walking sticks, fans, political pamphlets and newspapers. One day,” he added contemptuously, “they may even collect posters.” Read more »

Main Street

With the publication of his acid-etched but enormously popular portrait of the American small town, Sinclair Lewis emerged as the spokesman for a new literary generation

On July 17, 1920, Sinclair Lewis delivered the finished manuscript of Main Street to Alfred Harcourt in the hope that it would sell 10,000 copies. Harcourt was enthusiastic. He thought that it was great; he thought that it would probably sell as many as 20,000 copies before it stopped, and his sales manager believed that they could probably expect a sale of 25,000. In the first six months of 1921 it sold 180,000. It was finally to go into millions. Read more »